VIVO ESTABLISHES A NEW R&D CENTER IN CHINA

VIVO ESTABLISHES A NEW R&D CENTER IN CHINA

After announcing a long-term partnership with ZEISS, Vivo again announced a new R&D center in Xi’an, China. This facility is intended to support the development of increasingly innovative Vivo photography-based technology. The presence of a Vivo R&D center in Xi’an adds to Vivo research facilities spread across various countries.

Vivo Zeiss

Previously, Vivo had nine R&D centers whose research scope included the development of 5G and 6G network technology, artificial intelligence (AI), design exploration, and mobile imaging. Currently, the Vivo R&D center is supported by 700 professional technicians who specialize in hardware and software development, as well as algorithm formulation.

The development of the camera function is one of the Vivo long track phases and supports this goal. Investments in research are needed to break through the limitations of today’s mobile photography technology. It is hoped that the construction of this R&D center will support the long-term development of various innovations and products Vivo superiority in the future, especially in photography features,” said Senior Brand Director of Vivo Indonesia, Edy Kusuma.

R&D center

Not only that, complementing the support of a series of independent R&D centers, previously Vivo has collaborated with ZEISS, a leading German optical manufacturer, by establishing a joint R&D joint venture, the Vivo ZEISS Imaging Lab. The Vivo and ZEISS partnership also includes creating a mobile imaging system, namely the Vivo ZEISS Co-engineered Imaging System, which will be applied on an ongoing basis in Vivo’s flagship smartphone series.

It is known that Vivo is making great strides to redefine the mobile photography system. By bringing the Gimbal Stabilization Camera technology for the first time in a smartphone. This technology was first commercially launched on the Vivo X50 series in 2020 after appearing on the APEX prototype. Vivo embeds Gimbal technology typically used for professional photographers and cinematographers. For more stable imaging results, in a sleek and ergonomic smartphone design, and reliable for shooting images and videos.

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The development of the latest Gimbal Stabilization Camera technology continues to be carried out by Vivo. It will be implemented through the latest X Series flagship generation. Namely the Vivo X60 Series, which officially launched on the Chinese market in December 2020. Vivo X60 Series is Vivo’s first series to place the Vivo ZEISS Co-engineered Imaging System. For increasingly sophisticated and professional camera performance. The X60 series has been confirmed to enter other markets such as India and Malaysia soon.

Source: vivo Indonesia

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